How you greet new and existing customers and talk to them when they make a phone call determines their first impression of your business. A call-answering service is an effective and cost-effective way to create a professional image. Here are nine reasons you need a small business answering service in Carolina. 1. Increases Customer Satisfaction Small business answering service in Carolina ensures that a professional is always available to talk to the customers, answer their questions, and pay attention to their needs.